Ojibwe-owned business promotes confidence – Anishinabek News

October 26, 2021

GARDEN RIVER FIRST NATION — Turtle Concepts now provides services “with a new twist” after quickly adapting to the changing world when the COVID-19 pandemic hit in early 2020.

“We were on a major tour in northern Ontario from the James Bay over to the Couchiching-Fort Frances area when the pandemic hit us and like everybody else, we had to fall in and try to get home,” says Dave Jones, founder of Turtle Concepts and Garden River citizen. “It was a good time, in the beginning, to have a rest and refresh our energy and look at our approach and how were we going to survive this.”

Jones says his previous experience as a teacher and his education and confidence enabled them to be inventive and creative and to “come back with a new twist,” noting that the Turtle Concepts team includes his brother Daniel Jones, co-founder of Turtle Concepts, and a couple of interns.

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