Hundreds of people have signed up to the FNHA #VaxChamp portal in the past week since Kiefer Collison announced his collaboration with the FNHA.
The popular Big Brother Canada participant and radio personality is working with the FNHA to help encourage the COVID-19 vaccination uptake of Indigenous people of every age across BC.
There is a contest as an added incentive, with everyone who adds their photo and reason for getting the vaccine to the #VaxChamp page during October receiving a “Just a kid from the Rez” hat. They will also be automatically entered into a draw for a $500 Visa gift card.
In week two of the campaign, Kiefer was once again “Kiefing it Real” in his latest TikTok video, explaining why he decided to become a #VaxChamp.