Dilico Anishinabek Family Care and the Children’s Aid Society of the District of Thunder Bay Encourages Community to StepUP for Children

October 10, 2014, Thunder Bay, ON- Today, Dilico Anishinabek Family Care in partnership with the Children’s Aid Society of the District of Thunder Bay stepped up for Child Abuse Prevention Month. Joining Grade One and Grade Six students at St. Ann School, the organizations marked another month aimed at prevention, celebrating the 2014 StepUP campaign in Thunder Bay. Dilico Anishinabek Family Care Director of Child Welfare, Carmela Magbanua says; “As a community, we need to ensure healthy relationships with our children. Each child deserves to live a life free of fear and violence and there is something we can all do to StepUP this October. By working together as a community, we all can play a part in promoting children’s emotional well-being and strengthening families. Thriving children, create thriving communities.”

October is national Child Abuse Prevention Month. This month and throughout the year, Dilico Anishinabek Family Care and the Children’s Aid Society of the District of Thunder Bay encourages families, businesses and individuals to play a role in making Thunder Bay a better place for children. StepUP, a local initiative, was launched in 2009 to remind the community that we are all responsible for the safety, happiness and health of children in our communities. There are five main ways to StepUP and pledge support throughout the month of October:

1. Wear purple (colour of prevention) on Go Purple for Prevention Day on October 22nd, 2014 and send your photo to stepup@firedogpr.com (individuals, families, organizations, businesses). All photos will be posted on the StepUP Facebook page.

2. Like the StepUP Facebook page. For every new like throughout the month of October, $1 will be donated by Bell to the Dilico Children’s Foundation and the Thunder Bay Children’s Aid Foundation. (www.facebook.com/StepUpThunderBay)

3. Participate in one of the StepUP family friendly activities found on the official StepUP Facebook page.

4. Take a photo of the #IStepUP foot found at various supporting businesses and locations in Thunder Bay and post on your Facebook, Instagram and Twitter pages using the hashtag #IStepUP. (By posting you have the chance to will a new mobile device donated by Bell. A full listing of participating locations can be found on the StepUP Facebook page)

5. Find out more about activities and programs in your community that support parents and promote healthy families.

The Children’s Aid Society of the District of Thunder Bay, Acting Director, Gail Quirion, says; “October is a time to celebrate the important role that communities play in protecting children. By ensuring that parents have the knowledge, skills, and resources they need to care for their children, we can help promote children’s social and emotional well-being and prevent child abuse within families and communities.”


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Media Contact:

Amanda Bay
Firedog Communications
T- (807) 767-4443 Ext#223
E- amanda@firedogpr.com


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